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When to Run a Full Link Audit

Deep audits are not for every day. Here are the moments when a complete crawl really pays off.

When to Run a Full Link Audit
Photo: Matt Bango via Openverse (CC0)

Audits are for turning points

Continuous monitoring catches breakage as it happens. A full audit is a different tool, for the moments when a lot could have changed at once and you need a complete picture rather than an alert.

Before and after big changes

A redesign, a migration, or a major content cleanup can break links in bulk. Running a full audit before and after such a change confirms nothing broke on the way, which alerts alone cannot guarantee.

When you inherit a site

Taking over a site you did not build is a perfect moment for a deep audit. It surfaces the accumulated broken links, messy redirects, and dead ends you would otherwise discover one painful problem at a time.

Periodically, on purpose

Even a well maintained site benefits from an occasional deep audit, to catch what routine checks miss and to confirm the whole structure is healthy, not just the parts you watch.

Key takeaways
  • Audits give a full picture, not just an alert
  • Run one before and after any major change
  • Audit any site you inherit before trusting it
  • Do an occasional deep audit even on healthy sites
Julien Jimenez
Written by

Julien Jimenez

Julien Jimenez is an independent software builder based in Paris. He designs, ships, and operates focused SaaS products for small businesses and independent professionals. Read the full author page.

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